Update: 07.11.2023
Last week: 43 week 2023 (23.10.2023 - 29.10.2023)
Last full month: September 2023
| Time period | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | |||||||||
| WoW | 8 928 | 5.5% | 10.0% | 0.7 | 17 938 213 | 5.2% | 8.5% | 0.6 | -2.1% |
| MoM | 28 113 | 8.6% | 8.9% | 0.1 | 55 597 422 | 10.4% | 7.4% | 0.2 | 7.2% |
| YTD | 269 908 | 41.5% | 8.9% | 2.1 | 509 361 577 | 44.7% | 7.5% | 1.6 | 7.4% |
| MAT | 324 945 | 49.9% | 8.9% | 2.2 | 608 074 659 | 53.9% | 7.5% | 1.8 | 12.0% |
| BRAINMAX | |||||||||
| WoW | 1 190 | -2.5% | NA | NA | 4 166 135 | -1.4% | NA | NA | NA |
| MoM | 3 842 | -0.6% | 100.0% | 0 | 13 434 182 | -2.2% | 100.0% | 0 | -0.6% |
| YTD | 35 384 | 655.7% | NA | NA | 120 926 006 | 697.3% | NA | NA | NA |
| MAT | 40 889 | 773.3% | NA | NA | 138 527 426 | 813.3% | NA | NA | NA |
| GOLDLINE PLUS | |||||||||
| WoW | 15 141 | -0.6% | 46.7% | 0.8 | 48 565 730 | -1.5% | 40.6% | 0.6 | -2.2% |
| MoM | 65 081 | -13.0% | 47.3% | 0.3 | 206 483 979 | -12.2% | 41.2% | 0.6 | -13.5% |
| YTD | 736 890 | 31.5% | 44.7% | 3.1 | 2 269 695 748 | 38.3% | 39.7% | 4.1 | 22.4% |
| MAT | 853 788 | 37.5% | 44.8% | 3.6 | 2 608 036 995 | 43.3% | 39.9% | 4.7 | 26.3% |
| MODELAX-N | |||||||||
| WoW | 25 856 | 2.6% | 19.3% | 0.8 | 8 986 014 | 2.8% | 10.9% | 0.5 | -1.8% |
| MoM | 93 471 | -4.7% | 19.4% | 1.6 | 30 838 006 | -1.9% | 10.5% | 0.8 | -12.6% |
| YTD | 946 968 | 300.9% | 18.8% | 13.6 | 302 589 085 | 277.3% | 10.4% | 7.5 | 11.0% |
| MAT | 1 072 154 | 353.9% | 17.9% | 13.6 | 344 830 432 | 330.0% | 10.0% | 7.6 | 8.7% |
| REDUXIN | |||||||||
| WoW | 10 062 | -3.1% | 31.0% | -0.3 | 49 974 543 | -2.9% | 41.8% | 0 | -2.2% |
| MoM | 43 391 | -14.5% | 31.5% | -0.4 | 208 164 123 | -15.3% | 41.5% | -0.9 | -13.5% |
| YTD | 547 857 | 6.0% | 33.3% | -5.1 | 2 418 726 488 | 8.2% | 42.3% | -6.3 | 22.4% |
| MAT | 633 117 | 7.9% | 33.2% | -5.7 | 2 756 342 541 | 7.6% | 42.1% | -7.3 | 26.3% |
| REDUXIN FORTE | |||||||||
| WoW | 2 965 | -7.2% | 9.1% | -0.5 | 11 963 930 | -7.7% | 10.0% | -0.5 | -2.2% |
| MoM | 12 166 | -14.2% | 8.8% | -0.1 | 49 894 368 | -14.0% | 10.0% | -0.1 | -13.5% |
| YTD | 139 125 | 43.3% | 8.4% | 1.2 | 539 885 489 | 46.8% | 9.5% | 1.5 | 22.4% |
| MAT | 160 715 | 48.1% | 8.4% | 1.2 | 622 177 897 | 52.5% | 9.5% | 1.6 | 26.3% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 269 908 | 41.5% | 8.9% | 2.1 | 509 361 577 | 44.7% | 7.5% | 1.6 | 7.4% |
| BRAINMAX | 35 384 | 655.7% | NA | NA | 120 926 006 | 697.3% | NA | NA | NA |
| GOLDLINE PLUS | 736 890 | 31.5% | 44.7% | 3.1 | 2 269 695 748 | 38.3% | 39.7% | 4.1 | 22.4% |
| MODELAX-N | 946 968 | 300.9% | 18.8% | 13.6 | 302 589 085 | 277.3% | 10.4% | 7.5 | 11.0% |
| REDUXIN CAPS | 547 857 | 6.0% | 33.3% | -5.1 | 2 418 726 488 | 8.2% | 42.3% | -6.3 | 22.4% |
| REDUXIN FORTE | 139 125 | 43.3% | 8.4% | 1.2 | 539 885 489 | 46.8% | 9.5% | 1.5 | 22.4% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 324 945 | 49.9% | 8.9% | 2.2 | 608 074 659 | 53.9% | 7.5% | 1.8 | 12.0% |
| BRAINMAX | 40 889 | 773.3% | NA | NA | 138 527 426 | 813.3% | NA | NA | NA |
| GOLDLINE PLUS | 853 788 | 37.5% | 44.8% | 3.6 | 2 608 036 995 | 43.3% | 39.9% | 4.7 | 26.3% |
| MODELAX-N | 1 072 154 | 353.9% | 17.9% | 13.6 | 344 830 432 | 330.0% | 10.0% | 7.6 | 8.7% |
| REDUXIN CAPS | 633 117 | 7.9% | 33.2% | -5.7 | 2 756 342 541 | 7.6% | 42.1% | -7.3 | 26.3% |
| REDUXIN FORTE | 160 715 | 48.1% | 8.4% | 1.2 | 622 177 897 | 52.5% | 9.5% | 1.6 | 26.3% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 8 928 | 5.5% | 10.0% | 0.7 | 17 938 213 | 5.2% | 8.5% | 0.6 | -2.1% |
| BRAINMAX | 1 190 | -2.5% | NA | NA | 4 166 135 | -1.4% | NA | NA | NA |
| GOLDLINE PLUS | 15 141 | -0.6% | 46.7% | 0.8 | 48 565 730 | -1.5% | 40.6% | 0.6 | -2.2% |
| MODELAX-N | 25 856 | 2.6% | 19.3% | 0.8 | 8 986 014 | 2.8% | 10.9% | 0.5 | -1.8% |
| REDUXIN CAPS | 10 062 | -3.1% | 31.0% | -0.3 | 49 974 543 | -2.9% | 41.8% | 0 | -2.2% |
| REDUXIN FORTE | 2 965 | -7.2% | 9.1% | -0.5 | 11 963 930 | -7.7% | 10.0% | -0.5 | -2.2% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 28 113 | 8.6% | 8.9% | 0.1 | 55 597 422 | 10.4% | 7.4% | 0.2 | 7.2% |
| BRAINMAX | 3 842 | -0.6% | 100.0% | 0 | 13 434 182 | -2.2% | 100.0% | 0 | -0.6% |
| GOLDLINE PLUS | 65 081 | -13.0% | 47.3% | 0.3 | 206 483 979 | -12.2% | 41.2% | 0.6 | -13.5% |
| MODELAX-N | 93 471 | -4.7% | 19.4% | 1.6 | 30 838 006 | -1.9% | 10.5% | 0.8 | -12.6% |
| REDUXIN CAPS | 43 391 | -14.5% | 31.5% | -0.4 | 208 164 123 | -15.3% | 41.5% | -0.9 | -13.5% |
| REDUXIN FORTE | 12 166 | -14.2% | 8.8% | -0.1 | 49 894 368 | -14.0% | 10.0% | -0.1 | -13.5% |
ОБОЗНАЧЕНИЯ
WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели
MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца
YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года
MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года
MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%
Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%
Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)
Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%
Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов
Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда
ABBREVIATIONS
WoW - Week Over Week - indicators for comparing the results of the current and previous week
MoM - Month Over Month - indicators for comparing the results of the* last full month* and previous full month
YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year
MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year
MS - Market Share - (Brand Sales / Category Sales)*100%
Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%
Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)
Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%
Each category is created specifically for each brand and includes the brand and its competitors
The list of competitors can be found in the subsection "MS of competitors" in sections for each brand
## [1] "MODELAX-N"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #2"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #4"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #8"
## [1] "MODELAX-N"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #2"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #4"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #8"
## [1] "AMBENE BIO"
## [1] "AMBENE BIO SOL FOR INJ 1 ML #10"
## [1] "AMBENE BIO SOL FOR INJ 2 ML #5"
## [1] "AMBENE BIO"
## [1] "AMBENE BIO SOL FOR INJ 1 ML #10"
## [1] "AMBENE BIO SOL FOR INJ 2 ML #5"
## [1] "REDUXIN CAPS"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #10"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #30"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #30"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #90"
## [1] "REDUXIN CAPS"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #10"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #30"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #90"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #10"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #30"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #90"
## [1] "REDUXIN FORTE"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #30"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #60"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #90"
## [1] "REDUXIN FORTE"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #30"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #60"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #30"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #60"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #90"
## [1] "GOLDLINE PLUS"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #90"
## [1] "GOLDLINE PLUS"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #90"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #90"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX CAPS 250 MG+250 MG #40"
## [1] "BRAINMAX CAPS 250 MG+250 MG #60"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 5 ML #10"
## [1] "BRAINMAX"
## [1] "BRAINMAX CAPS 250 MG+250 MG #40"
## [1] "BRAINMAX CAPS 250 MG+250 MG #60"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 5 ML #10"
[RUS] ОБОЗНАЧЕНИЯ
WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели
MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца
YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года
MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года
MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%
Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%
Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)
Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%
Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов
Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда
[ENG] ABBREVIATIONS
WoW - Week Over Week - indicators for comparing the results of the current and previous week
MoM - Month Over Month - indicators for comparing the results of the last full month and previous full month
YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year
MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year
MS - Market Share - (Brand Sales / Category Sales)*100%
Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%
Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)
Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%
Each category is created specifically for each brand and includes the brand and its competitors
The list of competitors can be found in the subsection "MS of competitors" in sections for each brand
DATA SOURCES:
DSM: Sales
Palomars: TRPs